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Writer's pictureKyle Prinsloo

What I Like About Wix Studio (And Why You Should Try It)

In this article, I'll cover 5 things I like about Wix Studio and why I think it's worth trying out for your web design and business needs.


I'll cover:

  • Collaboration features

  • Workflows with AI

  • Design and development

  • Powerful no-code CMS

  • Wix Marketplace: Opportunities


Let's get into it!


📹 Prefer watching? Here's another overview video I made:


Collaboration Features

As a freelancer or agency owner, you will always need to manage multiple clients and multiple team members on multiple projects.


Lack of organization and centralized communication can be stressful and it affects your productivity and output.


Wix Studio solves these issues with:

  1. High-Level project view

  2. Roles and permissions

  3. Concurrent design and editing in real-time

  4. On-canvas comments and real-time review


High-Level Project View

The workspace is the first thing you should focus on when starting with Wix Studio.


You can manage:

  • Your brand customization

  • Creating website projects

  • Custom website templates

  • Custom website apps

  • Client reports

  • Billing and subscriptions

  • Customer care tickets


You can also setup multiple workspaces for different companies or teams that you work with so you keep organized with everyone.


Roles and permissions

You control which team members can access which features.


You can customize access for every situation. For team members that manage finances, or those that provide copy AND design.


Concurrent Design And Editing In Real Time

Some website-building platforms charge you for added collaboration seats, and make it complicated with requests for access to design, Wix Studio doesn't.


After you've assigned your roles and permissions, you can all work, on the same website, at the same time.


On-Canvas Comments and Real-Time Review

Team members don't always have to work on the same page at the same time.


If there are questions or feedback, all roles will be able to comment on any element of the page for other team members to check.


Speed Up Workflows with AI

ai-web-design

One feature I love are the AI features.


Time is money, and AI saves you valuable time in Wix Studio.


We can use AI to:

  • Speed up workflows

  • Develop faster with responsive AI

  • Create better with AI code assistant

  • AI image creator

  • Jumpstart the copywriting process

  • Instant video production


Develop faster with Responsive AI

wix-studio-responsive-ai

Stop wasting time with another design layout just for tablet and mobile.


Leverage responsive AI that adjusts to all screen sizes, saving hours of manual work without sacrificing control over the details.


Create better with AI Code Assistant

Use generative AI models for custom scripts, troubleshooting, and fast retrieval of product answers. No more having to consult API docs for hours 😀


Use AI code assistant to help you achieve more functionality in your site and create custom apps to add to any website.


AI Image Creator

Transform your visuals with text-to-image conversion, auto-image enhancement, and background removal to align with your brand's aesthetics.


You also save money by not buying expensive stock images for every single project 😎


Jumpstart the Copywriting Process

Overcome writer's block with an AI text generator that crafts copy considering character limits and user intent, tailored to your business needs.


Depending on the project, and if copy is not your strong point, I suggest you still invest in an experienced copywriter to review the content for optimization.


Instant Video Production

Use AI that turns long-form videos into engaging 30-second trailers, perfect for promotions and social media teasers.


You don't have to trim videos to capture the right length, instead AI will produce a clip for better visual engagement.


Upcoming AI Features

Check upcoming AI innovations aimed at improving SEO (this is one I'm looking forward to), image editing, site-building through prompting, layout design (and this), performance insights, marketing campaigns, and customer interactions.


Design and Development

No matter the industry, more projects in less time equals more cash (and profits).


A lot of time is spent learning a customer's brand and website goals.


This is one feature I use for EVERY project.


Rather than building from scratch, I use:


  • Site templates

  • Predesigned assets

  • Reusable assets

  • Code free animations

  • Customize CSS


Site Templates

wix-studio-templates

Choose between many different industry sites that look good and are responsive right from the start.


It doesn't matter if it's ecommerce, a blog, business, your portfolio, or a website for flying squirrels.


The wireframes are also great for quick layouts and to get things going.


Intuitive Grid Experience

Directly manipulate the grid on your canvas for fully customized layouts.


Split, resize, and interchange grid cells for distinctive layout configurations.


Mix grids with other elements using the sticky property to get some very creative design effects.


Code-Free Animations

Create engaging animations and interactions by viewing previews to determine which animation suits you best.


Integrate Lottie animations to enhance your website's visual appeal and interactivity.


Customize CSS

custom-css

Add Customize CSS for even more visual appeal.


You can use media queries for specific breakpoint adjustments.


Maintain consistency across your site and breakpoints with custom CSS classes.


Remember you can also use AI to help you customize CSS if you're not familiar with it.


Pre-Designed Assets

Want to quickly check to see which hero section looks better on a portfolio page?


Easy. You can use premade assets to check your options on what design works best with your sites.


You can also use global sections to reuse across all, some, or one page of your site.


Reusable Assets

Save time by reusing custom templates, text themes, colour palettes, and components across projects.


Improve design consistency and efficiency by creating a library of reusable assets.


Share your designs within a team or across different projects - this has been insanely useful for us.


Develop Websites Front-to-Back

Integrate frontend and backend development.


Utilize Wix-made or third-party APIs to meet client needs efficiently - without the security risks that some platforms are notorious for - especially when you Press hard enough to avoid them.


Code at AI-Speed

coding-wix-studio

Leverage Wix Studio's augmented AI model to generate tailored code snippets quickly.


Think GitHub Co-Pilot.


Get product answers and troubleshoot bugs efficiently within the VS Code-based environment.


Meet the AI code assistant that accelerates your web development process on Wix Studio.


Package Your Projects into Reusable Apps

wix-blocks

Utilize Wix Blocks to create full-stack applications and UI components that are reusable.


Monetize your projects on Wix's app market (something I'd like to do next year).


Creating your design and asset libraries is my biggest tip.


Saves you more time to play tennis or golf.


Wix Marketplace: Opportunities


Showcase Your Services:

List your agency or freelance services on the Wix Marketplace, reaching a global audience of potential clients.


Collaboration Opportunities:

Connect with other professionals for collaborative projects, expanding your network and skillset.


Monetization:

Sell your custom-made apps and templates by listing them on the Wix App Marketplace.


Powerful No-Code CMS

no-code-web-design

CMS-focused development can help your clients scale their website far beyond when you finish building it.


Using the Wix Studio CMS content like product pages, blog posts, property listings, and all other content can be added by you or by your client.


You can also use a CSV file to import data, with the right formatting.


Conclusion

Wix Studio is a game-changer for web creation, with powerful collaboration, AI tools, mobile management, and a massive marketplace.


It's designed to enhance productivity and client satisfaction, but most of all, freelance and agency success.


Takeaways:

  • Streamlined team collaboration

  • AI workflows

  • On-the-go project management

  • Dynamic design-development

  • Effective client relationship tools

  • Access to a global professional network

  • Solid CMS


Now, that's my opinion 🙂


What's yours?


Have you tried out Wix Studio yet?


If not, use their free plan to see if you like it before committing to a premium plan.


Thanks for reading!


-Kyle


And if you read this far, make sure to join my community, FreelanceFam, where you can learn and grow with like-minded aspiring and current freelancers.



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